The basics explained
PkgAds facilitates ad insertion in individual packages for customers through an auction system.
- Orders from registered online stores are forwarded to the PkgAds platform.
- Advertisers create campaigns with budgets and bid prices, including ads tailored to specific order keywords.
- An automatic auction determines the winning ad based on various factors such as keywords, pricing, and geo-targeting.
- The publisher prints and inserts the received ad into the package.
Customers may encounter QR codes in the ads, which they can scan to access landing pages.
Scans can be tracked, and customers may be directed to specific landing pages.
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