Transaction slang / abbreviations
The Transaction section of the control panel, abbreviations to improve readability. What follows is a short description of the used abbreviations:
- ADV, advertiser
- PUB, publisher
- BAL, balance
- CAM, campaign
- RES, reserved
- AD, advertisement
- BANK, a bank
- DEP, deposit
- PAYOUT, a payout
Abbreviations can be combined using a dot:
- ADV.BAL, advertiser balance, which is simply your balance that can be used for bidding on ads.
- CAM.BAL, campaign balance, which is the amount of credits reserved for all enabled campaigns.
- RES.BAL, reserved balance, the amount of credits that is reserved for when a publisher inserts your ad.
A transaction usually has a source and a target, i.e. credits go from one place to another.
- DEP -> ADV.BAL, deposit to advertiser balance, an advertiser increased their balance by buying a few credits.
If you have any questions, feel free to post a topic on our support forums.
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